The future of food is local.

Working with Feed BC, Good to Grow developed Pitch & Plate to provide a platform for B.C. public institutions to learn about and connect with B.C. food and beverage businesses and the province’s growing food landscape.

Good to Grow delivered successful Pitch & Plate events in January and November 2021 featuring 27 B.C. local brands and again in March 2022 on Vancouver Island featuring nine brands.

Each brand had the opportunity to pitch their business and products to B.C. public institution buyers, food service providers, and broadline distributors. Good to Grow also included an online preparatory workshop and one-on-one sessions for each brand that participated.

Attendees included: University of British Columbia, Simon Fraser University, Capilano College, British Columbia Institute of Technology, Douglas College, Kwantlen Polytechnic University, Thompson Rivers University, Camosun College, University of Victoria, Royal Roads University, Vancouver Island University, University of the Fraser Valley, Selkirk College, Vancouver Island Health, Dana Hospitality, Sysco, Gordon Food Service, and Compass Group Canada.

Pitch & Plate 2022

We are developing Pitch & Plate events for 2022. Would you like to pitch your product to post secondary institutions? Check back soon for the call for applications or send us an email to