In this episode of The Heart of Food & Beverage, Andrea Gray-Grant sits down with Gina Arsens, founder and CEO of Yumasoy, to uncover the journey behind her plant-based brand. Growing up in a family of restaurateurs, Gina developed a deep love for food, but struggled to find a plant-based protein that was both delicious and nutritious—so she created her own. Join us as Gina shares:
- How her Greek heritage and restaurant background shaped her approach to food.
- The challenges and surprises of launching a plant-based product in the retail space.
- Lessons in navigating sales, distribution, and marketing in the food industry.
- What’s next for Yumasoy, including exciting new product developments!
This conversation is packed with insights for food entrepreneurs and plant-based enthusiasts alike.
