Exhibit at the From The Ground Up Trade Show


Stay Tuned for 2024 Registration!

Are you a B.C. food and beverage brand or a local sustainable service in search of more customers? We want to help you take your business to the next level and connect you to buyers from multiple market channels, distributors, media, chefs, and other food industry supporters! Exhibit at the next From The Ground Up Trade Show.

From the Ground Up Trade Show Exhibitor Eligibility:

  • B.C. food and beverage companies including processors and producers with a value-add product (e.g. a branded and packaged product)
  • B.C. sustainability-focused businesses that offer a service to the food and beverage industry that helps solve an environmental or social problem. (e.g. food rescue and redistribution, reusable containers, etc.)

We do not accept applications for supplements, alcohol, and CBD related products.

All Exhibitors:

As a trade show exhibitor you receive:

Every exhibitor has a chance to win Outstanding Product (Bronze, Silver, and Gold) voted on by the attendees. Previous Gold Winners have included Kindred Cultures (2019), Modern Meat (2020), Alkeme (2021), Living Tree Foods (2022), and Barnside Brewing (2023).

BONUS: The first 30 registrants will have one of their products reviewed by a panel of five industry experts. You will receive invaluable feedback on your product’s packaging, branding, taste from experts across the industry.

Exhibitor Fee Does Not Include:

  • Electricity: You request and purchase electricity directly through the PNE’s contracted electrical company that we will connect you with.
  • Materials for your booth: You are responsible for everything you need to build your display (the floor will be empty) – e.g. tables, chairs, banners, etc.
  • Cooking/warming equipment, ice, and storage: You are required to bring all of the cooking equipment and storage you need to hold your product and prepare samples at the show. There is no storage on site or access to ice.

Exhibitor Testimonials

“The Good to Grow trade show has been tremendous for us. We talked to amazing buyers–Whole Foods, Choices, the big guys, restaurants, UBC. We would never get those kinds of connections because it takes a lot of phone calls, emails, time and effort. This is something that we get on a platter at the trade show. I’m so grateful for the Good to Grow program that allows small producers to get so much exposure.”

Plantastic, Founder, Sanit Jain

“The From the Ground Up tradeshow gave us an incredible jumpstart into the industry – exposing our product to influencers, institutional foodservice,  industry leaders, and retailers, that we would never have been able to get in front of this early into our journey!”

Miki Talebi, Fonder & CEO, oomé

“We had such an amazing time at From The Ground Up Trade Show. Our brand-new line of Magick Lattes were so well-received (guidance from Andrea and her team were key) and we were able to make some amazing connections right out of the gate. Our new connections now have us onboarded into some of the hottest local retailers (including Whole Foods!).”

Wild Remedies, Krysta Francoeur

“I just want to say thank you! We are forever grateful and thrilled to have had the opportunity to share our product with so many people. The trade show is an excellent way to help small-scale producers get to the next stage and in front of the right audiences. Thank you for helping new products from across B.C. gain exposure to essential markets.”

Alkeme Foods, Melinda Kopet